You might need Panoptx to read the fine print here, but despite winning the weekend box office war in overwhelming fashion this week, 10,000 B.C., which took in an estimated three-day total of $35 million, is being considered a disappointment. That’s because studios were shooting for at least $40 million if not more.

To be honest, my wife and I considered going to 10,000 B.C. this weekend, but ultimately chose to go to Jumper instead, which we hadn’t seen yet, seemed potentially less violent, had a PG-13 rating, and turned out to be a lot of fun and certainly sequel-worthy. However, Jumper slipped all the way down to eighth place this week, raking in only $3.5 million in it’s fourth week of release. The film’s made $75 million to date, but had a lofty, $85 million budget.

Due to it’s hard R rating, Semi-Pro dropped swiftly to fourth place in its second week, adding only $5.9 million to its total, bad news for Will Ferrell. College Road Trip took second place with $14 million while Vantage Point held steady at third in its third week of release. Juno slipped to 13th in its 14th week of release and has an impressive $137.9 million in total box office to date. The Bank Job was a flop, debuting at fifth place, while Miss Pettigrew Lives For A Day did an impressive per-screen average in limited release.